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Mortgage Marketing Radio

Oct 26, 2016

Ep #27: How Velma CRM Helps You Close More Loans In this episode I’d like to talk about Velma CRM and Marketing Automation. Whether you’re an individual loan officer, you’re in management or you’re senior executive, you probably have some level of the CRM. If you don’t - you definitely need to consider Velma. Our special guest for Mortgage Marketing Radio this week is Brent Emler, Director of Sales & Marketing at is a leading CRM in the mortgage industry that should be on everybody’s shortlist. It’s designed and built specifically for the mortgage industry so they understand and get your business: Velma does a lot of different things - Email Marketing, Print and Gift Marketing, Marketing Automation, Search Engine Marketing, Web Design. It offers Enterprise and Individual Accounts based on the needs of the client. Research shows 80% of internet browsing is done on mobile devices. Velma was built using responsive design, meaning its designed with mobile in mind. In this interview, you’ll learn: ● CRM best practices ● How Velma survived the meltdown and became the preeminent choice for mortgage ● Is print marketing dead? ● The most popular Velma marketing campaigns ● How CRM helps you close more loans Links we mentioned: