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Mortgage Marketing Radio


Aug 1, 2016

As a Mortgage Loan Originator, have you ever struggled to attract top-producing Real Estate Agents? How would your business benefit if you collaborated with real estate agents across the entire buyer life cycle? Our special guest for Mortgage Marketing Radio this week is Joe Welu. Joe is a real estate industry expert, entrepreneur and the founder of Total Expert, the first enterprise-grade co-marketing software platform for the real estate mortgage industry. In our interview, Joe discusses how to make co-marketing work in your business, as well as some of the most effective things Mortgage professionals are doing to capture top producing agents. He also shares some high-quality questions to ask in order to find the right partner for your co-marketing efforts, as well as some of the specific channels you can use inside Total Expert. An important thing to remember is that there’s no “one size fits all” to co-marketing, it really depends on the type of market you’re in, the type of loan officer, agents, etc. which Joe explains in the interview. In this interview, you’ll learn: *What real estate agents are really looking for *The best methods of co-marketing your business *The smartest thing you can do as a Loan Officer *When co-marketing works best *How to ensure you have the right partner on board *How to present your co-marketing proposal to a Realtor Thanks for joining us on this week’s episode of Mortgage Marketing Radio. If you enjoyed it, please share with your colleagues & friends and leave a comment below letting us know what you thought. Also, you can leave a rating & review for Mortgage Marketing Radio on iTunes. That way, it helps other professionals discover the show. Finally, you can subscribe on iTunes to get all new episodes when they are released.